About Us

Pankhuri is a women’s only community for members to socialize, explore and upskill through live interactive courses, expert chat, and interest-based clubs. Our short video app opens up endless possibilities for women with interests like fashion, beauty, grooming and lifestyle.

We are dedicated to all things beauty, inside and out. From hair and makeup to health and wellness, Pankhuri takes a fresh, no-nonsense approach to help you feel and look your absolute best. We help women find confidence, community and joy through beauty. It is a safe and empowering space that aims to help them lead their best lives. We’re driven by a commitment to improving women’s lives by covering daily breakthroughs in beauty and health, with a focus on story-telling and original reporting.

We are an ambitious, creative and committed community, backed by some of the best investors in the country. We are female-founded and led, and believe passionately in creating an inclusive and welcoming ecosystem for everyone.


The lockdown is gradually changing everything we know about weddings, even the much-awaited wedding shopping frenzy! As public gathering is becoming more unsafe with each passing day, brides and grooms are finding their solace and safety in shopping online. With just one click, brides-to-be can now explore a wide-ranging variety of Lehengas. This method is not only efficient as it cuts off the struggles of visiting a series of stores and piling up an unnecessary bunch of sarees/lehengas before settling for the one.

Here’s how online shopping is changing the game- The Perks of Online Shopping!


The comfort and convenience of online shopping are unmatchable. You can take your own time to explore endless choices in the comfort of your PJs without being forced to make a hurried decision. On top of that, if you don’t like a particular site, you can always hop on to another. It effectively eliminates the struggle of walking from one store to another.


A lot of times, you might feel pressurized shopping at stores when the retailer sways your decision-making skills. When it comes to online shopping, all you have is your own opinion, and you can buy whatever you genuinely like without that Judgemental glance.


Sometimes people worry about the product they purchase online sceptical about its quality. Well, that should not be a worry given the online shopping sites usually provide detailed information regarding the product. There is also a section of customer reviews, where people write a review of a particular product and rate it.


MUFT! MUFT! MUFT! Online stores also offer good discounts and lower price rates! As there is no real-estate cost, maintenance cost or involvement of external retailers. This is one of the key reasons why people are slowly shifting to online shopping. 


Long gone are the days when shopping used to be a time-consuming task. With the introduction of online shopping, you can save time as well as efforts. For instance, you can shop for your wedding outfit even after midnight when you are done with the day’s work. It is a 365 x 24 x 7 open mall!


Last but not least, Online shopping is the most sustainable way to shop – we don’t have to travel through long journeys, with less petrol consumption and environmental pollution.

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